“I THINK FAME AND FORTUNE ARE REALLY A CURSE IN A WAY, BUT THEY’RE NECESSARY EVILS FOR SUCCESS. THE FAME PART IS UNATTRACTIVE BECAUSE PEOPLE MIGHT RECOGNIZE YOU, WILL EXPECT YOU TO BE SOMETHING OTHER THAN WHAT YOU ARE, AND YOU’RE REALLY JUST A PERSON LIKE ANYBODY ELSE.”
– Roy Halston Frowick
Wednesday’s WWD reporting on Halston’s investor struggle gave a glaring signal that the company’s owners, Harvey Weinstein and Hilco Investment Capital, have begun to run out of patience with the iconic American house. In 2007, Weinstein purchased the long troubled brand hoping they could reinvigorate it and replicate the success they enjoyed with their Project Runway television show — a bad start to say the least. Fashion is a strange creature and stranger still is the Halston brand, often misrepresented by Halston’s Studio 54 era, lost in fashion limbo. Roy Halston Frowick was infinitely more than disco dresses and all over sequins as his work is consistently characterized as. His radical and industry changing approach to modern aesthetics and lifestyle, his innovative engineering, and his extraordinarily egalitarian approach to dressing, though substantial DNA components that would easily lend itself to a powerhouse brand, often go overlooked in favor of the celebrity and fame. If any steward of the brand is to ever get it right, they are going to have to take a closer look and recognize Halston for what he really was.